Pop-up market at Queen’s University celebrates female entrepreneurs and artists

Displaced by fire, a white goose takes flight in search of a new home. Chased off by vultures, it can’t settle anywhere. It crosses oceans, deserts, storms. Then, suddenly, below: snow, holiday lights, a house beside a lake. The lonely bird peers through a window at a family decorating a Christmas tree. It looks up to find a Canada goose welcoming the migrant into its flock—a flock of various feathered types, presumably all forced from their original homes too. This sixty-second spot aired in 2022 and was intended to induce a craving for, of all things, dark roasted brew. Marketing...